Building the AI Creator
The creative build: brand strategy, a fully specified character, a visual identity that stays consistent across generations, a voice, a repeatable video pipeline, and a first digital product.
You have a brand kit, a character bible with a production prompt, a reference set with quality-control criteria, a voice guide, a finished video, and one product you can deliver to a buyer.
6 modules
Brand Strategy
Naming, positioning and the promise you make to an audience, then the visual and verbal system that expresses it consistently everywhere it appears.
Deliverable: Brand kit
Topics covered (7)
- Naming
- Domains and handles
- Positioning
- Audience promise
- Visual system
- Voice and messaging
- Brand kit assembly
Character and Persona
Building a character with enough internal detail to stay consistent across thousands of generations: history, traits, relationships, speech, and explicit boundaries: captured in a bible and a production prompt.
Deliverable: Character bible and production prompt
Topics covered (9)
- Biography and timeline
- Personality traits
- Values, goals and fears
- Relationships
- Speech patterns and voice
- Boundaries
- Character bible
- Persona prompt
- Continuity system
Consistent Visual Identity
Holding a character’s appearance steady across images: model selection, reference handling, wardrobe and pose libraries, lighting and composition, and a quality-control pass that catches drift before publication.
Deliverable: Reference set and quality-control checklist
Topics covered (10)
- Image model selection
- Reference images
- Facial and body consistency
- Wardrobe library
- Pose and expression libraries
- Locations and environments
- Lighting and composition
- Prompt organisation
- Quality control
- Asset provenance
Voice and Personality
Selecting and configuring a voice, handling consent and rights properly, and documenting delivery, emotion and pronunciation so audio stays in character across sessions.
Deliverable: Voice guide and audio workflow
Topics covered (8)
- Voice selection
- Consent and rights
- Delivery and emotion
- Pronunciation library
- Character voice guide
- Persona integration
- Audio quality control
- Protecting saved settings
Video Production
A repeatable pipeline from script to finished video: audio generation, talking avatars, product demonstrations, generative footage, editing, captions and sound: with a checklist that keeps output consistent.
Deliverable: Finished avatar video and production checklist
Topics covered (9)
- Script creation
- Audio generation
- Talking avatars
- Product demonstrations
- Generative video
- Editing
- Captions and sound
- Camera movement
- Quality control
Digital Products
Packaging what you know into something sellable: ebooks, guides, templates, prompt packs, mini-courses: and delivering it in a way that holds up after the sale.
Deliverable: First simple product, delivered end to end
Topics covered (7)
- Ebooks and guides
- Templates
- Prompt packs
- Mini-courses
- Product positioning
- Delivery systems
- Customer experience